Email Newsletter

Build a patient culture, not just a patient list.

A regular newsletter that gives your past and current patients real value, keeps your clinic top of mind, and turns your patient list into a community that keeps coming back.

Clinic A
A
Clinic Ato you · Weekly health letter
THIS WEEK
5 easy ways to protect your back at your desk
Hi Michael, if you spend most of the day sitting, these small habits make a big difference. Number three takes less than a minute…
PATIENT SPOTLIGHT
Back to weekend hikes after 8 weeks of care
YOU'RE INVITED
Patient appreciation day, Saturday the 18th
M
Reply from Michael“Number three really helped! Can I come in for a checkup next week?”
Part of 03 Showed up · works hand in hand with Patient ReactivationCRM AutomationsSales & ROF Training
What we believe

Culture goes both ways.

Culture matters in every business, and most chiropractic offices already have a great one inside the clinic. But culture should face outward too. Very few practices build a real culture with their patients, a shared sense of health that keeps people connected to the clinic long after their last visit.

INWARD
Your team culture

How your team works together, treats patients and shows up every day. Most clinics already do this well.

OUTWARD
Your patient culture

A community of patients who feel part of your clinic and care about their health. This is what most clinics are missing.

Building patient culture

The newsletter is the one that reaches everyone.

Clinics build patient culture in a few ways. Each one matters. The newsletter is the one that reaches every patient, past and current, on a regular rhythm, without them having to walk through your door.

Patient appreciation events

Days that celebrate your patients and bring them back together at the clinic.

Community health workshops

Talks and classes that put your clinic at the center of local health.

Celebrating milestones

Recognizing patients who finish their care plans and reach their goals.

The email newsletter

Continuous value, in every patient's inbox, week after week.

What goes in it

True value. Not another promotion.

A newsletter that only sells gets ignored. Ours give patients something worth opening, every time, shaped around what your clinic is about and what it focuses on.

01Health tips & at home careSimple, practical advice patients can use the same day.
02Patient storiesReal patients and the results they've reached with your care.
03Clinic news & your teamWhat's new at the clinic, and the people behind it.
04Events & invitationsPatient appreciation days, workshops and community events.
What it does for your clinic

Top of mind today. Higher lifetime value over time.

A newsletter works quietly and continuously. Over months and years, it's one of the things that keeps patients connected to your clinic.

1Always top of mind

When their back flares up again, or a friend asks for a chiropractor, yours is the name they think of.

2Higher lifetime value

Patients stay connected, come back for care, and stay with you longer, visit after visit.

3An asset you own

An active, engaged email list that's ready whenever you need it.

An audience ready when you are
A list that actually reads your emails.

Because your patients are used to hearing from you, your email list stays active. So when you host a patient appreciation or connection event, or want to launch a new service or offer down the line, you already have an engaged audience waiting.

How it works

Written, designed and sent for you.

It picks up right where your reactivation campaign leaves off, so the patients you've just reengaged stay engaged.

Step 1Shaped around your clinic

We plan topics around your care, your focus and your patients.

Step 2Written & designed

Every issue written by us and designed on your clinic's brand.

Step 3Sent to every patient

Past and current, weekly or biweekly, depending on your clinic.

AlwaysRefined over time

We watch what patients open and respond to, and keep improving it.

FAQ

Questions clinic owners ask about the newsletter.

Who writes it?

We do. Every issue is written and designed by us, around your clinic's focus and your patients. You don't have to write a word.

How often does it go out?

Weekly or biweekly, depending on your clinic. It usually starts once your reactivation campaign wraps up.

Won't patients unsubscribe?

Patients unsubscribe from emails that only sell. Ours are built to give real value every time, which is what keeps people reading.

What goes into each issue?

It depends on what your clinic is about. Most issues mix practical health tips, patient stories, clinic news and invitations to events.

Back toAll servicesSee the full system and pick what you want to read next.

What do your past patients hear from you?

Book a free discovery call and let's turn your patient list into a patient community.